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WithOpenAIs new real-time search feature,ChatGPTis positioning itself as a competitor to traditional search engines likeGoogle.

Heres how they performed.

Google vs. ChatGPT

Additionally, with complex topics, I found myself navigating multiple links to piece together a full answer.

This feature cuts down on the time Id spend gathering information from multiple sites within the Google search.

(Keep in mind, though, that ads could come in the future.)

AI chat responses

Winner:ChatGPTSearchwins this round for its directanswers that are convenient and precise.

Real-time updates

Prompt:What is Apples current stock price, and are there any recent news updates?

Google: Google didnt actually give me an immediate answer.

AI model responses

I also got news and updates about Apple with, of course, sources.

ChatGPT Search is so refreshing.

Im getting answers to questions without digging around for details.

AI model responses

Im saving time by having the answer presented right before me without clicking a few more times.

Winner:ChatGPTcontinues to impresses with its curated, real-time direct answers, showing promise for future updates.

Privacy and content responsibility

Prompt:Show me recent studies on mental health impacts of social media.

AI model responses

Google: Google offers so many different answers Im not even sure where to look.

Also, Googles advertising model means user data is often leveraged to deliver personalized ads.

Once again ChatGPT search provides a cleaner interface without promoted content.

screenshot of AI responses

For searches this personal, the extra privacy-focused approach is much appreciated.

Winner:ChatGPTleads for an approach that takes privacy and responsible content use into account.

When it comes to sensitive searches, not being targeted with ads is a huge bonus.

AI model screenshots

Overall user experience and accessibility

Prompt:What is the best TV for my living room?

Google: I said what I said, Google.

The AI really does feel like a friend offering up valuable information.

AI model response screenshot

Accompanying each TV image was a blurb offering information about each one.

The design feels much cleaner and concise compared to Google.

Winner:ChatGPToffers a refreshing experience with direct answers and specific examples.

Arrow

News stories in real-time

Prompt:Who is leading in the polls?

Google: The results from Google included news stories about the election.

I would have had to dig through the news stories to get the answer.

Arrow

ChatGPT: ChatGPT Search gave me the results exactly how I wanted them with just the facts.

The election news is everywhere so I didn’t need to read more news stories.

ChatGPT gave me a direct answer.

Apple 13" MacBook Air (M3,…

Winner:ChatGPToffers real-time answers without fuss.

Sports news and updates

Prompt:How did the Yankees collapse in the World series?

This was a quick response and direct answer.

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Yet, it left me feeling like I didn’t have the whole story.

I got the complete picture of the Yanks' utter failure.

The clutter-free answers from ChatGPT Search with sources to back them up are thorough and reliable.

ASUS Zenbook S 13 OLED Laptop…

I feel more confident in the ChatGPT answers because they are so concise and without advertisers backing them.

The results feel as though the results are just for me.

In a cluttered web, ChatGPT feels like a helpful friend, and I like that.

ASUS

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