Could this mean its one of the best hair dryers for men?
Well, according to Heist, there isnt much competition!
As I am a woman, I obviously could not test the Heist solely on myself.
I got some help testing from both my editor Pete and my boyfriend Harry.
Curious about the first-ever mens hair dryer?
Find out what I thought in this Heist 3.0 Mens hair dryer review.
I tested the 199 kit, so missed out on the diffuser attachment and the stand.
There are plenty of hair dryers out there with gender-neutral marketing, though, so Ill compare them.
Considering the Heist is an ionic, jet dryer, I think this price is decent.
Its not a fantastic deal, but its still worth it.
For starters, its incredibly lightweight, and doesnt make your arm ache after long styling sessions.
Its ergonomic design feels great in the hand and makes the hairdryer easy to control.
10/10, no notes.
There are three buttons on the handle of the dryer and an on/off/max power switch on the opposite side.
The buttons control heat, fan, and the cool shot setting.
Its the same way for the fan setting.
According to Heist: not everyone needs [a diffuser], so we made it optional.
Less waste, more of what you actually need.
But just as not everyone needs a diffuser, not everyone may want the provided condenser styling nozzle.
This basically means its ionic, so it emits positive and negative ions during heating.
The Heist hair dryer is an objectively very good hair dryer.
It dries hair quickly, tames frizz, and my hair feels much less static than normal.
It also runs really quietly, at just 91dB on max power.
The BaByliss maxed out at a deafening 105dB during comparison testing.
As I touched on in the intro, I also used this dryer on my boyfriends hair for testing.
As his hair is low-porosity, it takes a while to dry.
Thats not a negative aspect of the Heist its simply the nature of wildly different hair types.
Even so, I was able to dry his hair into nice ringlets with a controlled scrunching motion.
Heres what he had to say…
I tested the Heist 3.0 for around two weeks on my shoulder-length straight hair.
I also noticed no frizz while drying.
Its got a thin, barrel-like body, so will slot nicely away between uses.
If youre one to display your grooming products, though, Heist does sell a metal stand.
Forgoing the female or male marketing, the Heist 3.0 is simply this: an objectively good hair dryer.
Men can use it and women can use it, just like everyone can use other hair dryers.
The temperature isnt necessarily cooler than other dryers; the max setting actually burnt my scalp.
